Dropbox — the logo

Dropbox is an American cloud storage service founded in 2007 by Drew Houston and Arash Ferdowsi at MIT and publicly launched in 2008, making it one of the first mainstream cloud file-sync platforms. In 2017, New York agency Collins completely overhauled its visual identity, replacing the plain blue box logo with a colourful geometric design system built from diamond shapes.

Logo by Collins · 2017

Dropbox’s official colour is #0061FF. Can you recognise this logo from a single blurred fragment? That’s the whole point of Logodle, the daily game.